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Thread: De Reszke Cigarette Sponsorship?

  1. #1

    Angry De Reszke Cigarette Sponsorship?

    Hello, I have been told about De Reszke cigarettes sponsoring a number of things in New Zealand, but so far I cannot find any pictures. I am desperately trying to find a picture of a poster or racecar with DR sponsorship. Not just an advertisement, but a reference to the specific sponsorship on the car, race or championship; i.e. not a program advertisement, but a direct reference like the Rothmans Championship or Marlboro 500. It's been driving me crazy.

  2. #2
    from an old memory I do not think there is a "Z" in the word Ithink it is spelt Dereske. but do not quote me. 928

  3. #3
    DR Filters sponsored a number of races (mostly Saloon cars), e.g. Waimate 1963-66, Renwick 1964-66 and Dunedin 1965 where the following photos are from
    Name:  449163455_25799579106355568_5526958864137224489_n.jpg
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    Name:  452939234_1013597113897495_1899031726220882922_n.jpg
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    The programmes all show DR Filters in the race name, e.g.
    Name:  20240805075936429711_2040198389386973_5309173047847026688_n.jpg
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    (All images via Graham Woods on Facebook groups)

  4. #4
    World Champion Roger Dowding's Avatar
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    De Reszke - DR Filters and Motorsport in NZ

    Quote Originally Posted by BuddyCarSeries View Post
    Hello, I have been told about De Reszke cigarettes sponsoring a number of things in New Zealand, but so far I cannot find any pictures. I am desperately trying to find a picture of a poster or racecar with DR sponsorship. Not just an advertisement, but a reference to the specific sponsorship on the car, race or championship; i.e. not a program advertisement, but a direct reference like the Rothmans Championship or Marlboro 500. It's been driving me crazy.
    .

    The name was " De Reszke " and indeed as mentioned they sponsored Motor Race meetings and races. usually using the DR name and " DR Filters BEST ".. here another photo from Waimate, in 1963 - the start of the Main Race with the DR banner above. a Graham Woods archive picture and as he would say NMP - " not my picture "

    Name:  Waimate 1963 #024 Waimate 50 the start 1963 179kb DR Filters Banner arch Graham Woods.jpg
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    Again the Banner in 1964 - over the Start Line - this time the photo of the Saloons by Euan Sarginson

    Name:  Waimate 1964 #026 Feb 1964 Saloons the start Heat 2 Over 2 Litre arch Allan Dick Terry Marshall .jpg
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    The Race sponsored by D.R. and the trophy the DR Filter Cup

    Name:  Waimate 1964 #016 Waimate Feb 1964 D R Filter Saloon Race Event 5 2001cc and over 3000cc 10 laps.jpg
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    I also thought the spelling was wrong [ no " z " ] but there is - here a 1950 De Reszke Cigarette Tin for sale in New Zealand.

    Name:  Waimate 1964 #025 De+Reszke+Cigarette+Tin.jpg
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    Last edited by Roger Dowding; Yesterday at 04:52 AM.

  5. #5
    proven wrong, thanks

  6. #6
    World Champion Roger Dowding's Avatar
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    Quote Originally Posted by 928 View Post
    proven wrong, thanks

    928, I thought the same until I found the Cigarette Tin for sale.
    - For an English Company an unusual name, mind you another cigarette brand of the time was " Du Maurier " a Canadian brand produced by the British American Tobacco Company, my Mum smoked them, my Dad was Capstan Cork Tipped guy, and when we were in England in 198q2 he tried " Woodbines " as hadn't seen one since 1945, pronounced them as " terrible ".

    Cheers
    Roger

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